GB auto at a
GB Auto is a leading regional player with
a strong operational footprint in keymar-
kets and sectors throughout the Middle
East and North Africa. The company is
focused on automotive assembly, manu-
facturing, sales & distribution, non-bank
financial services and after-sales services
— including vehicle servicing and related
products — and has diverse operations
spanning six business units.
GB Auto’s portfolio of partners cur-
rently includes the leading global brands
of Hyundai, Mazda, Geely Emgrand,
Bajaj, Marcopolo, Karry, Iveco Chassis,
Volvo, Fuso, SDLG, AKSA, YTO, Lassa,
Yokohama, Westlake, Triangle, Dia-
mondback, Double Coin, Grandstone,
Goodyear, Jumbo, Gazpromneft and
Monroe, with more to follow as part of
our expansion drive.
The company also has four financing
companies, launched with an eye on of-
fering financing options to all client cate-
gories frommajor corporations and small
and medium enterprises to retail clients
and micro credit eligible individuals. In
addition to their standalone success, the
financing businesses are important sales
drivers for the Passenger Cars andMotor-
cycles&Three-Wheelers lines of business.
You can learn more about the com-
pany’s business units beginning on
page 16 of this Annual Report.
GB Auto’s assembly operations include
passenger cars and commercial vehicles,
while the company also designs and man-
ufactures complete buses, semi-trailers
and superstructures —with the exception
of chassis — at three plants in the Greater
Cairo Area as well as facilities in Suez.
Leveraging diversification, focused on growth
Throughout its more-than 60-year
history, GB Auto has built a strong
reputation for standing behind its cus-
tomers and is renowned for providing
unmatched after-sales service in Egypt,
having long positioned Hyundai cars as
the best value for money in the Egyptian
market and having more recently done
the same with Geely Emgrand andMazda
at their unique price points. GB Auto’s
growing regional After-Sales service
network includes 9 passenger car and
6 commercial vehicle outlets in Egypt
and another 4 in Iraq. Together with the
group’s new vehicles sales, the company’s
service and parts outlets make GB a fully
integrated automotive player — a “one-
stop-shop” that provides customers with
lower ownership costs and real value.
Ghabbour Auto | 2014 ANNUAL REPORT
6